Local SEO EdinburghSEO, Social Media Marketing, Visual Branding

local-seo-edinburgh-online-marketing

Since we started our journey through social media marketing, we have noticed how quick clients learn bad habits. It’s something we all do; it’s like when you learn a foreign language, what are the first words you pick on? Yep, the bad ones, and the whole alcohol related ones, right?! Well, the same goes for/on social media. That’s why we … Read More

Google It

Local SEO EdinburghGoogle, SEO

google-search-local-seo-edinburgh

Your very first step when developing an online visibility and also improving your local SEO is to create a Google business page. It makes sense, right? You are trying to be ‘searchable’ by potential clients looking for your services, so you need to ‘notify’ Google you are open for business. Google+ Local A Google+ local page is a directory site … Read More

Have No Limits

Local SEO EdinburghGoogle, SEO

local-seo-edinburgh-google-plus-optimisation

That should be your #1 goal. Taking your business to the top of the world! We know what you are thinking…it’s going to take a long time, a lot of work and $$, right? Wrong in every statement. Your goal to succeed shouldn’t be measured by how long it’s going to take. There’s a common saying for bricks-and-mortar businesses that it … Read More

What’s Wrong With Your Website?

Local SEO Edinburghoptimisation

what-is-wrong-with-your-website-local-seo-edinburgh

If you buy a new household appliance or have something electrical or electronic fitted in your home or office, I wonder exactly how long you spend reading the instruction manual that usually accompanies it. Whether it is a folded sheet of A4 or some mighty tome of information, very few of us ever give it more than a cursory glance … Read More

Should You Hire A Digital Marketing Agency For Your Hotel?

Local SEO Edinburghhotel marketing

The tourism industry is a very competitive industry. Reports show the growth of it in this year is about ONE HUNDRED billion greater than it was five years ago. Thanks to the global economic recovery (long due after the 2008 recession) travellers have got back the “travelling bug”. Lots of things have changed since 2008 within the hospitality world. Due … Read More

Local SEO Improvements

Local SEO EdinburghGoogle, SEO

get your business on google maps

After all the hard work of building your website you need to let the world know you have a business. Even better, a local business where they can come in and get your goods from. But is not only customers who need to find you,  search engines need to pinpoint you on the map. And how do you do that? Boosting … Read More

Google My Business

Local SEO EdinburghGoogle

Registering and verifying your business on Google My Business can be overwhelming for some…or anyone. You have 3 ways of getting the grey badge for a verified business on Google MB. Post Phone Webmaster tools By post Sign in Google My Business with your Gmail or Google Drive. Search for your business using its name and address. The screen for verification options will automatically appear … Read More

Setting Up Special Hours in 5 Steps

Local SEO EdinburghGoogle

search-engine-local-seo-edinburgh

Is your business on Google My Business?…Does your business have some special hours you would like to let your clients know about? How to set special hours for Google My Business page Log into your Google My Business account   2. On the  Dashboard, click on  Edit business details 3. Scroll down to special hours section (just below regular hours), click … Read More

Hotels And Google

Local SEO EdinburghGoogle

hotel-marketing-local-seo-edinburgh

Do you remember back in the days when Google rolled out “Tags” to permit paid improvement of your local listing?… Well,  Google has been busy and rethought its strategy adding these paid attachments into the cost-free Google Local. The Local Section has been the last of “totally free” placement, and moving with the times, it won’t be free anymore! Monetizing … Read More

Free SEO Marketing Tools

Local SEO EdinburghOptimization, SEO, Social Media Marketing

free-digital-marketing-tools

What tools do you use to obtain your online marketing job done? Are you doing it like the pros, as well as doing it for free? The tools you use will be sufficient for your requirements, like social networks advertising to content to email and lots more. But, is it possible to have more resources without paying a penny? Yes! … Read More